Building search engine friendly sites
How different technologies affect search-ability
Content management systems and dynamic pages
E-commerce sites – which are the best for the search engines?
Optimum navigation and interlinking of pages
Keyword selection and testing
How to research the best keywords for your client’s online area
The importance of targeting phrases rather than single words
Tools that can help you
How many to go for?
On-page content optimisation
What do the search engines see when they visit a web site?
How important are the meta tags?
How to correctly optimise on-page content
Creating keyword rich content that the search engines love.
Off-page content optimisation
Why are links important?
Developing a successful link campaign
Ongoing work
Ongoing work to monitor, maintain and improve positions
Putting it all together
What the client can expect
Timescales and results
Questions and answers
Offering a complete online marketing service will assist with customer retention and satisfaction. Interested? Contact us now for more information and prices.



